Sometimes, there are different definitions for different types of marketing. If that is the case, what is the deal with Affiliate Marketing? And, what does it mean for digital marketing?
Chapters
- 00:00 Intro
- 01:39 Affiliate Marketing in the Boom
- 02:44 Kristi Hines has a List of Affiliate Programs (200+)
- 03:22 Concerns about Affiliate Marketing
- 21:11 Commission Stealing w/Plugins
- 23:21 TipTalk & BizSugar Mastermind Info
- 24:39 Closing
Episode Resources
- Miss Ileane Smith – Affiliate Marketer Extraordinaire
- Gail Gardner (Guest) – GrowMap.com
- Martin Lindeskog (Guest) – @LyceumPeripatos
- Tom Reid (Guest) – Sustained Leadership WBS
Visit us at SocialCafeChat.com to find out how you can participate!
Contact Deborah directly via DM on Twitter @SocialWebCafe
© 2012-2024 Social Web Cafe (Seaside Records, part of Michael T. Anderson dba Anderson Creations)
Transcript
Welcome to Social Web Cafe's Social Cafe Interactive.
Deborah E:This week we are talking about affiliate marketing.
Deborah E:We're on season 12 and episode 49.
Michael Anderson:The immersive event that was born from the geeky
Michael Anderson:entertainment mind of Deborah E.
Michael Anderson:And it bloomed into a web show, a podcast, also propelling her to be
Michael Anderson:recognized as a global influencer in video podcasting and all this continuing
Michael Anderson:to be the number one jazz singer in LA.
Michael Anderson:So
Deborah E:welcome Gail, welcome Martin and Affiliate Marketing.
Deborah E:That's kind of an old topic and yet it could be a new topic,
Deborah E:depending on how you look at it.
Deborah E:Hey, I have a question for you guys.
Deborah E:One that I don't think I put in the chat.
Deborah E:What is your projection for 2024?
Deborah E:Do you think this is still going to be a popular thing?
Deborah E:Do you think affiliate marketing will kind of die out or do you think it'll
Deborah E:just keep going like it always has?
Gail Gardner:Well, it's lasted this long.
Gail Gardner:I don't think it's going away.
Gail Gardner:Google sometimes makes it harder and people quit, but then they
Gail Gardner:find some other way to get traffic.
Gail Gardner:And
Deborah E:so you think if it kind of goes up and down and, and it's got its
Deborah E:ebbs and flows, it's just not, it's, I was going to say, for some reason, I
Deborah E:was going to say it's like toilet paper.
Deborah E:It's still, I don't know why that came to mind, but it's
Deborah E:like, there's always a need.
Gail Gardner:So before, before we met.
Gail Gardner:Right.
Gail Gardner:Affiliate marketing was big.
Gail Gardner:I knew people that were making six figures because Google gave their content
Gail Gardner:traffic and then one day Google kind of took all the traffic away and so their
Gail Gardner:sales tanked and some of them had to take on other jobs or work and, but,
Gail Gardner:but there are still people that make big money with affiliate marketing.
Gail Gardner:Most of the people I know, they just have.
Gail Gardner:You know, they'll, they'll have a link for something they actually use,
Gail Gardner:or they'll have a page on their site about these are the things I use.
Gail Gardner:And here's my links.
Gail Gardner:And then if I mean, no pressure, like they're not actually affiliate marketers,
Gail Gardner:they're people who do something who happen to have a few affiliate links or maybe
Gail Gardner:a lot of affiliate links, but their, their primary focus isn't affiliate.
Deborah E:It's kind of complimentary to whatever they're doing.
Deborah E:Like, Hey, this is what I do, but.
Deborah E:This is something else that I sell that also goes with what I'm doing.
Deborah E:This is a definition of complimentary.
Deborah E:I just
Gail Gardner:Right.
Gail Gardner:So Kristi Hines has a really good page of like 200 great affiliate
Gail Gardner:programs for bloggers to look at.
Gail Gardner:And so if you go to, I think it's at kristihines.
Gail Gardner:com, just put in affiliate programs and she has a page and
Gail Gardner:it's got all the programs on it.
Deborah E:So you do like, affiliate programs, in quotes,
Deborah E:site, colon, kristihines.
Deborah E:com, in your Google search, and there you go.
Gail Gardner:Yeah, I don't think you have to get that fancy with it.
Deborah E:I'm a geek, what can I say?
Deborah E:I
Gail Gardner:mean, if it's hard to find, that would be one way, but I
Gail Gardner:don't think it's hard to find there.
Deborah E:Welcome, Tom.
Deborah E:Welcome.
Deborah E:And I want to come back.
Deborah E:I love the stuff that you were saying in the Twitter chat, the
Deborah E:controversial aspect of affiliate marketing, but pop over to Martin.
Deborah E:Martin was putting his thumbs up on the, you think affiliate marketing
Deborah E:will be going strong in 2024?
Martin Lindeskog:Yes.
Martin Lindeskog:If it's provided any value, it will.
Martin Lindeskog:So if you could save money on good stuff and you could earn money.
Martin Lindeskog:And live a good life, use good products.
Gail Gardner:I think it's more valuable for S A A S because like
Gail Gardner:some, some products are so complicated that even people that use them
Gail Gardner:don't know how to use everything.
Gail Gardner:And so I think there's a lot of room for like an SEO type person
Gail Gardner:could, could have post after post on features in SEM rush, for example.
Gail Gardner:On how to use it, because I don't think most people that have a SEMrush
Gail Gardner:subscription have a clue what it does.
Gail Gardner:They, they have a couple of things they do, and they don't
Gail Gardner:know all the other stuff.
Gail Gardner:And so I think that there's a lot of value if you actually use something
Gail Gardner:and you can actually provide, like, step by step instructions, how to
Gail Gardner:do something or, or an overview of this is why I have this tool.
Gail Gardner:And this is what it does for me.
Gail Gardner:You know, some actual applications of the tool.
Gail Gardner:I think that that's valuable.
Gail Gardner:And if I'm looking for something and I'm reading your post and you give me the most
Gail Gardner:information about it, I, why should I mind if you get a small, small commission after
Gail Gardner:you did all that stuff that helped you.
Deborah E:So like Ann Smarty should be recommending, you know, SEM Rush.
Gail Gardner:Right.
Gail Gardner:Yeah.
Gail Gardner:So anything that, that you want to, anything you actually
Gail Gardner:use, the, the problem with affiliate marketing is all these.
Gail Gardner:Top three, whatever's posts online, where they just picked the two, the three
Gail Gardner:that pay the best and ranked them by how much they get paid commission, right?
Gail Gardner:There is no value to that, except to the person who did it.
Gail Gardner:It is like hosting companies is a common one.
Gail Gardner:You don't have any idea whether those are good or bad.
Gail Gardner:All you know, is.
Gail Gardner:That, you know, that, that guy recommended those three, but there
Gail Gardner:are some real affiliate program sites for hosting where they actually test
Gail Gardner:the hosts and they have a graph and it says uptime, outages, speed, you know,
Gail Gardner:and, and they rank them by, do they have their, their servers overloaded?
Gail Gardner:And is that slowing down your site?
Gail Gardner:Right?
Gail Gardner:So there is, there are valuable, you know, Um, like a hosting related website where
Gail Gardner:they actually tested a bunch of hosts.
Deborah E:It's like having KPIs.
Gail Gardner:Yeah, right.
Gail Gardner:But those sites where it says top three, whatever, I don't trust those because I
Gail Gardner:don't believe those are the top three.
Gail Gardner:I think those are the top three that pay the best.
Deborah E:What about the sites that I've seen somewhere, for instance, and I
Deborah E:know I'm not picking on Riverside, it's just easy to say Riverside because we're
Deborah E:actually recording this on Riverside.
Deborah E:No, I'm not.
Deborah E:I, okay.
Deborah E:I'm an affiliate of Riverside, but I can't remember what my link is.
Deborah E:Um, but for instance, Riverside would put out an article.
Deborah E:I think they do have an article like this where they'll say, The best places
Deborah E:to, host your, your, you know, like what we're doing, your live stream and
Deborah E:they'll actually list themselves and they won't put themselves at the top.
Deborah E:They'll actually put themselves at the bottom.
Deborah E:I've seen several different companies do this and they'll, they'll list
Deborah E:other companies and they will actually evaluate the different features.
Deborah E:They'll come up with kind of like KPIs and they'll, it'll be a thoughtful.
Deborah E:I've seen several different articles like that where the, the company
Deborah E:that is hosting the article will put themselves at the bottom.
Deborah E:Um, or, or even if they put them at the top, it's, it's actually well thought out.
Deborah E:It's not like they put a bias towards themselves.
Deborah E:What do you think of those, Gail?
Deborah E:And then Martin, yeah, I wanted to hear, obviously, Martin
Deborah E:and Tom, your thoughts too.
Deborah E:I'm just sitting with Gail, brought up.
Gail Gardner:No, go ahead and let, let Martin say something.
Gail Gardner:Julie was messaging me and I was answering.
Martin Lindeskog:Uh, and I seen that and I think that's pretty okay, but
Martin Lindeskog:I, many of them are pretty same thing.
Martin Lindeskog:So I, I said, as Gail is saying that you're doing it in a
Martin Lindeskog:personal way, I'm using this.
Martin Lindeskog:That's a good, good thing, but I think that's good and it's good for
Martin Lindeskog:SEO and it's good for having a list.
Martin Lindeskog:You could find some other and getting curious.
Martin Lindeskog:What's that service?
Martin Lindeskog:I have, I have found that thanks to a blog post like that.
Deborah E:Do you think it's a, it's a buyer beware kind of thing where you
Deborah E:look at, Hey, are they really evaluating the KPIs or the, the met, you know,
Martin Lindeskog:And the same thing with KPI and others.
Martin Lindeskog:I mean, at least in Sweden, lots of regular hosting companies, they
Martin Lindeskog:have all these kinds of lists.
Gail Gardner:Right.
Gail Gardner:So, so yes, it's going to be worse now because of AI, right?
Gail Gardner:So now anybody who knows nothing about anything can regurgitate.
Gail Gardner:Basically kind of copies of 10 compiled, whatevers that AI is doing, right.
Gail Gardner:And publish, but generally speaking, hopefully people get wise.
Gail Gardner:They can, they can recognize AI, AI tends to be repetitive, right?
Gail Gardner:So if you see content that says such and such, blah, blah, blah,
Gail Gardner:such and such, blah, blah, blah, such and such, blah, blah, blah.
Gail Gardner:If you see that, you know, that an AI generated that and you have
Gail Gardner:to like interact with the person.
Gail Gardner:Like, you have to know it's a real person.
Gail Gardner:If you see someone that you know, and they have published something,
Gail Gardner:hopefully, even if the AI generated it, they at least made sure it was right.
Gail Gardner:But if you see some random site, and you don't know who that
Gail Gardner:person is, I would not believe.
Gail Gardner:AI apparently makes stuff up.
Gail Gardner:AI is not an accurate way to generate content.
Gail Gardner:At least not now.
Gail Gardner:And so it is always buyer beware and people are always a little,
Gail Gardner:are always a little biased.
Gail Gardner:There's no way to be not biased, right?
Gail Gardner:If you had a hosting company and you had a bad experience, you may be down on
Gail Gardner:them, you know, but sometimes things fail.
Gail Gardner:And then.
Gail Gardner:You know, you may have a hosting company, you would never personally had
Gail Gardner:a bad experience, so you think they're okay, but there's a zillion negative
Gail Gardner:reviews of people that had really bad experiences with that company.
Gail Gardner:And so, you know, you always have to read.
Gail Gardner:It's like when I, when I evaluate products, I go to Amazon, I read
Gail Gardner:all the negative reviews first.
Gail Gardner:Then I read the positive reviews and if somebody's just blasting something, I'll
Gail Gardner:go read their other reviews because a lot of times people that just like to bash,
Gail Gardner:all the reviews are pretty much bash and you know that person you can ignore.
Gail Gardner:Right, right, right.
Gail Gardner:So it's like if you're evaluating something, even if anything
Gail Gardner:affiliate, right, go to G2.
Gail Gardner:Used to be G2Crowd.
Gail Gardner:Go to g2.com.
Gail Gardner:Read the reviews there.
Gail Gardner:You'll learn a lot of stuff, like you'll find a limitation that you didn't
Gail Gardner:come across anywhere else in, in a comment or review on G2 or on Capterra.
Gail Gardner:There's one other one, right?
Gail Gardner:There's Capterra, there's G2, there's, there's a third one.
Gail Gardner:I can't think of name.
Deborah E:It eludes me.
Deborah E:I'd have to go back in time.
Gail Gardner:Yeah, but there's three places and they have extensive reviews.
Gail Gardner:They have video reviews and they have all kinds of comments and rankings.
Gail Gardner:And so, yeah, but I think affiliate marketing done well is, is legitimate
Gail Gardner:and it's good for everybody involved.
Gail Gardner:And you know, and then the other kind just, you know, if you see a site
Gail Gardner:and it says top three, anythings.
Gail Gardner:Probably assume that's probably one of those template, pick the
Gail Gardner:top three and don't go there.
Deborah E:There you go.
Deborah E:And Tom, you brought up.
Deborah E:Some concerns on the Twitter Chat?
Tom Reid:Well, it depends on whether we're talking about specifics of
Tom Reid:a particular affiliate arrangement or affiliate marketing in general.
Tom Reid:Um, there are some good matches.
Tom Reid:There are some overlaps in, in the, and let's just use the email list.
Tom Reid:That's not the only way, but the email list that, that people might
Tom Reid:share and say, Hey, my good friend, so and so has got this great product.
Tom Reid:I've seen it.
Tom Reid:It works.
Tom Reid:If, if they are on similar paths in terms of.
Tom Reid:A high potential for overlap of interest between two separate
Tom Reid:mailing lists that can work.
Tom Reid:And I've seen numbers and people have promoted that.
Tom Reid:I've dabbled in a little bit myself.
Tom Reid:I've got, um, I have a subscription with, um, an author network and they
Tom Reid:have all kinds of resources that I've used extensively from little animations
Tom Reid:that, that have my book cover and, and all kinds of stock photos that
Tom Reid:I can put my, my book in it, you know, just good, good resources.
Tom Reid:And I got in early and it's, you know, it's a good deal.
Tom Reid:And they've, they approached me and said, Hey, would you like to
Tom Reid:join the affiliate marketing for our, our next big package sale?
Tom Reid:And, and I tried it a bit, but the truth is, while I may have some, some authors
Tom Reid:that, that follow me or I follow them in the, the Twitter world, excuse me,
Tom Reid:my email list is focused on government contracting and leadership and not
Tom Reid:leadership writing so much as leadership.
Tom Reid:Developing leaders.
Tom Reid:And so I had no success.
Tom Reid:I literally none came out of that.
Tom Reid:So that made me think it through a little more thoroughly and say, well, who would
Tom Reid:I know that would have a list I could use?
Tom Reid:Ironically, in my market.
Tom Reid:Having been around as long as I've been around, nobody compares.
Tom Reid:My list is probably the best one out there.
Tom Reid:And when I've chatted with others about that, just exploring and
Tom Reid:say, Hey, you know, I, have you ever done any affiliate marketing?
Tom Reid:I get this, I've heard of that, but I really don't know anything about it.
Tom Reid:You know, I wouldn't want to do anything.
Tom Reid:It's like, well, you know, that's not going to be a productive arrangement.
Tom Reid:So what I've also experienced is on the reception end of it.
Tom Reid:I may be on six different people's lists because I think each one
Tom Reid:offers something different.
Tom Reid:And then something comes up and I get this, Hey, don't you think
Tom Reid:you would benefit from this?
Tom Reid:My friend, Joe does this.
Tom Reid:And within an hour, I get another message from one of the other six.
Tom Reid:It says, Hey, my friend, Joe is just put out.
Tom Reid:And I ended up with five different messages.
Tom Reid:over the same dang thing, which by the way, I have no interest in to begin with.
Tom Reid:And so what's happened is in a couple of those cases, like, okay, these are
Tom Reid:clearly redundant, delete, delete, delete.
Tom Reid:And I, I get off the list.
Tom Reid:So I think there is some long term damage that can be done to your brand
Tom Reid:if you aren't really careful about it.
Tom Reid:I think the bulk of the people doing it are not careful about it.
Tom Reid:And so while I can agree that the concept makes sense and it is good marketing
Tom Reid:approach, if executed properly, my experience on both sides of that says
Tom Reid:this really isn't something I'm going to dig into, I could make, I can do
Tom Reid:better marketing myself in ways other than affiliate marketing, because who
Tom Reid:else has a list that has a concentration of the people that I market to?
Deborah E:That makes sense.
Gail Gardner:That, that seems odd that that would happen though,
Gail Gardner:because if I were wanting to send something to someone's list.
Gail Gardner:I wouldn't send it to a bunch of rel, you know, related lists all at the same time.
Deborah E:I see that a lot.
Gail Gardner:I mean, I think
Deborah E:I do, I'll get like six different people send the same
Deborah E:thing all in a row in my email.
Deborah E:Yeah.
Gail Gardner:Well, yeah.
Gail Gardner:If they're, okay, so if it's some kind of big push for Black Friday or
Gail Gardner:something, maybe, but what, but in general, though, it would make more sense
Gail Gardner:for, like, one to send it on in January and another one to send it in March and
Gail Gardner:another one to send it in May, right?
Gail Gardner:Because, because you're gonna have that overlap.
Tom Reid:Well, and Gail, I agree with you completely.
Gail Gardner:Then they should realize the overlap.
Deborah E:I think they don't realize it because it's like one
Deborah E:person, like for instance, in the PLR market, everybody seems to know
Deborah E:everybody seems to know everybody.
Deborah E:So one person will say, Hey, I'm going to have this little thing about puppy dogs.
Deborah E:I'm going to let you know that next week we're going to have this
Deborah E:little PLR all about puppy dogs.
Deborah E:Oh, great.
Deborah E:We're going to do it about puppy dogs.
Deborah E:And all of these 10 people, . Send it out to all of their lists
Deborah E:about the puppy dog PLR.
Deborah E:And it just so happens that I know all of those 10 people because they
Deborah E:normally sell things about kitty cats.
Deborah E:So all on their lists about kitty cats, I get the email that says,
Deborah E:Oh, this week, we're going to have this PLR from this wonderful
Deborah E:person over here about puppy dogs.
Deborah E:And so I get 10 emails.
Deborah E:that's normally about kitty cats, different kitty cats, because there are
Deborah E:10 different kitty cats, but now we have this thing about the 10 same puppy dogs.
Deborah E:It's like, all right, I got it.
Deborah E:I got it.
Deborah E:I also heard about the puppy dogs because I also know the gal that
Deborah E:knows the puppy dogs and that's how it ends up always being the same email.
Gail Gardner:Yeah, that would be a problem.
Gail Gardner:We should, we should strive not to do that.
Tom Reid:Conceptually, I agree with what you're saying.
Tom Reid:I just feel that as it's executed, that's really poorly done.
Tom Reid:And it's, it's rare to find the one that seems successful.
Tom Reid:And of course, that's the one you hear about, you know, one time, two people
Tom Reid:got together and really did a good job of it and had a success and they go, you
Tom Reid:know, we made 10, 000 sales because great.
Tom Reid:I'm happy for you.
Tom Reid:It's not my thing.
Gail Gardner:Yeah, but to do it all at once in the same niche,
Gail Gardner:you're going to dilute your results.
Tom Reid:Exactly.
Tom Reid:And that's how I see it.
Gail Gardner:That's why you shouldn't do it that way.
Tom Reid:Agreed.
Tom Reid:It's bad execution.
Deborah E:And some don't.
Deborah E:Like, for instance, I was, I was thinking about a, um, this came
Deborah E:up Black Friday, unrelated, but I was thinking about a coupon.
Deborah E:I looked at it on a dashboard thing I had and the coupon was Ileane,
Deborah E:Miss Ileane, as in Miss Ileane Smith.
Deborah E:And the coupon was that, and I thought that was a program that was set
Deborah E:up just for her, only her, because not everybody's name is Ileane.
Deborah E:And that, that would be an example, Gail, you know, where obviously only that
Deborah E:one went out for Miss Ileane and maybe, you know, more affiliate marketers.
Deborah E:...where not affiliate marketers, but the, the parent company should be doing
Deborah E:that where it's like, Hey, we're going to have this, but we're only going to
Deborah E:have it for this particular affiliate marketer who happens to have 10, 000
Deborah E:people on their list or whatever.
Deborah E:This is a special coupon at this time for this puppy dog this week,
Deborah E:and we'll do something over for this person, this puppy dog in two weeks,
Deborah E:you know, with this special deal.
Deborah E:Is that feasible?
Gail Gardner:Yeah, I mean, they have, they control the timing.
Gail Gardner:When that happens, that is the person that's making the deal to send it
Gail Gardner:to a list that made that error.
Gail Gardner:Because the guy who owns each list may not have any idea that he's doing that.
Deborah E:Maybe that's something someone at the parent
Deborah E:company is not thinking about.
Deborah E:That they're flooding the market and then they're not getting Apparently.
Deborah E:Because they could have, you know, if they do that, they might
Deborah E:get multiple puppy dogs sold.
Deborah E:If they actually spread it out.
Tom Reid:Well, let me, let me pose it from a little different angle, too.
Tom Reid:We still make jokes about the Nigerian prince, and the reason we make the jokes
Tom Reid:is because people, people are still taken in by it, and, and the point is
Tom Reid:that no matter how often we joke about it or talk about it or warn people about
Tom Reid:it, somebody's going to give into it.
Tom Reid:And that's the reason why the Nigerian Prince emails keep
Tom Reid:showing up because they work.
Tom Reid:And so to some degree, affiliate marketing, and maybe I'm making
Tom Reid:a bad comparison to the Nigerian Prince in this process, but, but
Tom Reid:I think you understand my analogy here in that the reason affiliate
Tom Reid:marketing can work and will continue is because it can be well executed.
Tom Reid:I just don't think it is.
Tom Reid:I think too many of them are Nigerian-Prince-like more than credible
Tom Reid:affiliate marketing arrangements.
Gail Gardner:Well, affiliate marketing has a serious problem that if you're
Gail Gardner:on the buyer's end, you have no clue.
Gail Gardner:And that is that there are a whole lot of ways to steal people's commissions.
Gail Gardner:And so.
Gail Gardner:If you were a serious affiliate marketer, you could have a serious problem because
Gail Gardner:there are sites that overwrite the code.
Gail Gardner:Like let's say I give one of you my code and you go to buy something and you
Gail Gardner:click on my link, but you have something installed like a free toolbar or a free
Gail Gardner:tool of some kind, or some hacker type person put something in your browser.
Gail Gardner:And even though you clicked on my link, I don't get the credit.
Gail Gardner:It goes, the credit goes to someone else.
Gail Gardner:And so there's that problem.
Gail Gardner:It's the same thing.
Gail Gardner:Like if you're an ecommerce store, you have an advertising problem.
Gail Gardner:If you have listings on a shopping site.
Gail Gardner:Like Google shopping and you have, you're paying per click on Google
Gail Gardner:ads and you're on comparison sites.
Gail Gardner:The same buyer could click on your ad and then go check the prices on some other
Gail Gardner:site on Google shopping and then go check the reviews on some comparison site.
Gail Gardner:And you're actually paying for that same customer four times.
Gail Gardner:And when that happens, you better be selling them something
Gail Gardner:expensive or you just lost money.
Deborah E:Wow.
Gail Gardner:Yeah.
Gail Gardner:And we've got a lot of those things now where I'm all the time.
Gail Gardner:Something's trying to get me to install some toolbar, CitiBank or some, some bank.
Deborah E:Capital capital
Gail Gardner:Capital One.
Deborah E:Yeah.
Gail Gardner:Right.
Gail Gardner:So those kinds of things, I have a feeling steal the affiliate commissions.
Gail Gardner:I don't know that that one does, but I know that there are some that do.
Deborah E:Yeah.
Deborah E:That one's always trying to check to see if like Amazon's
Deborah E:the lowest or eBay or yeah.
Deborah E:It's always checking the prices everywhere.
Gail Gardner:Right, so if you install that in your browser, it could do lots
Gail Gardner:of stuff and you wouldn't know it.
Gail Gardner:Mm hmm.
Gail Gardner:You don't, you, unless you're a programmer, you don't know what
Gail Gardner:anything you have installed is doing.
Deborah E:And we're not all honest as far as, if I hear about something and I
Deborah E:know someone's an affiliate and even if I'm an affiliate, if they told me about it
Deborah E:first, I want them to get the commission.
Deborah E:So I'll contact them and say, could you please check and make
Deborah E:sure you got the commission?
Deborah E:Cause I went and purchased this and you should get the commission because
Deborah E:you told me about it first, but I doubt that, that everybody does that.
Gail Gardner:Definitely not.
Gail Gardner:Yeah.
Gail Gardner:Like everything else, it gets complicated.
Gail Gardner:But, but if you're going to be a good marketer, you need to have wise
Gail Gardner:strategies and blasting it to a bunch of related lists with this, with a
Gail Gardner:similar overlap is not a good idea.
Gail Gardner:That's a good point.
Gail Gardner:Tom's right about that.
Deborah E:Well, Hey, you know what, we've come up on the hour and this
Deborah E:time I'm actually remembering to ask you Gail to mention what we're
Deborah E:talking about tomorrow on Tip Talk.
Gail Gardner:You know, I don't know because we changed directions
Gail Gardner:again and now we are, we are trying to associate the TipTalks with
Gail Gardner:what happened at Small Biz Fluence.
Gail Gardner:So actually this challenge this month is overcoming your fear of failure.
Gail Gardner:All right.
Gail Gardner:Well, I still want to invite people that aren't already
Gail Gardner:members to join us at bizsugar.
Gail Gardner:com forward slash mastermind.
Gail Gardner:Doesn't cost anything.
Gail Gardner:You can come ask any question.
Gail Gardner:You can share your experiences.
Gail Gardner:And if I don't know the answer, I know somebody that does.
Gail Gardner:So I would really like us to invite all the small business people and
Gail Gardner:freelancers and agencies to come and be active there because it really
Gail Gardner:can be a very valuable resource.
Deborah E:There's a lot of people there.
Deborah E:I've known for what, 10 years now, 11, 12 years.
Gail Gardner:Uh, 12, 13, 14.
Gail Gardner:The years are flying by.
Deborah E:So yeah, a lot of, a lot of good people there.
Deborah E:Even, even they pop in or gone for three weeks, come back.
Deborah E:There's just a, it's great community there.
Deborah E:So, so yes, I second that.
Deborah E:And with that, thank you for tuning in.
Deborah E:Those of you watching us on YouTube and, um, we'll be streaming in other places.
Deborah E:Uh, we're adding things, but I won't bore you right now.
Deborah E:You can catch us next week, same place, same time.
Deborah E:And we'll see you in other places.
Deborah E:Weeks go on.
Deborah E:Thank you.
Martin Lindeskog:Thank you.
Gail Gardner:Bye.
Michael Anderson:Don't forget to subscribe and join
Michael Anderson:us at 5:30 PM Pacific Time.
Deborah E:If you'd like to participate live.
Deborah E:Visit us at socialcafechat.com for more information.